Zac & Brooke Harris atop the Majestic
Brooke Harris with husband Zac.

Zac Harris is everywhere these days. We first met when I spoke to his Leadership San Antonio class at the Pearl last year, but since then, anywhere I go, there’s Zac, already there. He seems to be everywhere, the ultimate networking entrepreneur, typical of the new class of young professionals in San Antonio engaged 24/7 in urban transformation. If there is line between their work lives and their social lives, it is seldom visible.

After graduating with a construction sciences degree from Texas A&M, Harris came to San Antonio to work for Joeris General Contractors on a number of big projects, including the Pearl redevelopment. Now he’s formed his own development and project management firm, Core Continuum, and is getting ready to build the new near-Eastside brewery and brewpub for Alamo Beer. Harris also is a board member of the fledgling startup LOOP, Leadership Organization of Professionals.

Zac’s wife, Brooke, is the owner of Fresh Urban Flowers on lower Broadway, another new business that blends the sale of artistic flower arrangements with art exhibitions and social gatherings. Together, they are exactly the kind of driven, talented young professionals that Mayor Julián Castro and SA2020 CEO Darryl Byrd are recruiting to take ownership of making this the Decade of Downtown.

Where will Zac and Brooke Harris be Saturday morning? At the TriPoint YMCA, getting into the mix of the SA2020 one year progress report and the launch of the next big phase.

Zac Harris, Core Continium

By Zac Harris

Hello San Antonio,

I am glad to have been a part of bringing this SA2020 process to life and I am excited about what the possibilities hold for our “Big City, Small Town” in the future. Brooke and I, not to mention thousands of other “SA2020 investors,” were asked by organizers to respond to four key questions in preparation for the mass gathering this weekend at the TriPoint YMCA. We were invited by The Rivard Report to share our thoughts with the whole city on how we see San Antonio progressing. Here goes:

Question No. One: What does San Antonio look like to you in the year 2020 when we reach all of our goals?

Most educated population regardless of financial or social status.

Amazing vibrant and walkable urban core as well as increased connectivity (user friendly transportation) throughout all parts of San Antonio.

A community that is 100% behind the entrepreneur and start-up mentality. Great economically sustainable cities are held together with an ecosystem of local businesses that have been created out of the drive, focus, and perseverance of its own community. Small business creates more jobs than any other and this should be fostered on an intense level.

Zac Harris and Kelly Beevers
Zac Harris and Kelly Beevers of Hixon Properties at work.

Question No. Two: What are you most passionate about in SA2020?

Economic Competitiveness

Without being economically competitive we will slowly lose our place as one of Americas great cities. Sustainable economics will be what drives our ability to attract and retain the innovative workforce we will need to compete in the world economy. We must engage our entire city and not just certain pockets. This will be the biggest challenge but will have the best results if all neighborhoods are treated equally in the hunt to become the economic powerhouse of 2020’s economy.

Arts & Culture

No great community can be so without a vibrant arts & culture scene. San Antonio has such a rich history and culture that we just need to focus on fostering the creative spirit to expand our foothold in the arts world.

—And most of all—

Downtown Development

This will be what ensures we have the right tools to capture the economic advantages and Arts & Culture that will bring a high quality of life to our city.

Question No. Three: What are you doing now to create the SA2020 you imagine?

I am working on a few things that will help in creating the San Antonio I imagine in 2020.

I co-founded Core Continuum Group – a company focused on Collaborative Community Development that will be working to bring Quality of Life projects to San Antonio that help create a sense of place that we can all relate to. These projects can include: Housing, Music Entertainment, Nightlife, Restaurants, Art Galleries, TV Programming, and Outdoor Spaces.

Zac & Brooke Harris atop the Majestic
Zac & Brooke Harris atop the Majestic

My wife Brooke owns and operates a small business in downtown. It’s a floral design studio called Fresh Urban Flowers. She creates amazing artistic floral for many different clients and our design studio also doubles as an art space for local artist looking to get their name out to the community.

I am a founding Board member of an amazing organization called LOOP – Leadership Organization of Professionals. Our mission is to attract and retain young professionals to San Antonio and are dedicated to integrating our members into every aspect of San Antonio from Politics & Education to Entrepreneurship and the Art Our motto: Engage. Lead. Transform.

Question No. Four: What changes do you already see that you would like to strengthen?

I am excited to see the momentum over downtown development. The HemisFair Park redevelopment will be an amazing amenity for our community citizens and for everyone who visits. Also the push for more complete streets will be a huge progression towards making our core more walkable.

What I would strengthen is efforts to keep in mind that to truly have an amazing, vibrant downtown we cannot forget the immediate neighborhoods that have called our urban core home for many years. These neighborhoods will be the lifeblood of the downtown because this is where San Antonian’s will want to call home and benefit from having a world class downtown at their backdoor. East, west, south and north of downtown are true gems and we must redevelop with the same enthusiasm and intensity that we have other areas of town.

San Antonio is at a plateau looking out at what it can become by 2020. We as a community must put our differences aside and focus our efforts to make our community the best place it can be for everyone. This includes our kids, our neighbors next door and our neighbors from all parts of the city. We also must look to become a city that others from around the state, country and world will want to be attracted to for family and future business growth. Open up, San Antonio, and you will find many talented and community driven people who are willing to engage and support this cause if we allow them the opportunity.

This is our chance to put a mark on San Antonio’s history. How will we be talking about this time in 2050? How will our kids and grandkids be affected if we do not work towards bringing our community together to make the best San Antonio that we can imagine?

It is up to us to make this happen. BE BOLD! Those who show up and engage should run this world. So, I have to ask you, what are you doing to Engage, Lead and Transform San Antonio? Join us—Disruptive Progress is needed to challenge the status quo.

Cheers,

Zac Harris

Follow Zac Harris on Twitter at @zacharrisofsatx. Follow Brooke Harris at @sabloomie.

Robert Rivard, co-founder of the San Antonio Report who retired in 2022, has been a working journalist for 46 years. He is the host of the bigcitysmalltown podcast.

9 replies on “SA2020 Ambitions: Be Like Zac and Brooke”

  1. Why do liberals use their new ideas (vision!) as something always against the “status quo”.

    Its not the status quo. It is reality. Everyone has their reality. You may deem yours visionary, while I may deem yours senseless, reckless, and a poor use of funds.

    But I guess we all have our vision. whatever that means these days.

    what if your vision is wrong? Would that mean that status quo, as you define it, is better than the outcomes of poor decisions?

    careful where you tread. Risk alone is a sovereign place of worn out tires and broken glass. A true vision starts with benefiting the mass, not the local. Put others first besides those you associate with or envision. That alone will be revolutionary.

    1. Steve,
      Zac and Brooke are simply trying to provide some vision to what we can do or be. They are not dictating. If you do not have a vision or goals on where we should be going as a city – for personal growth, economical growth etc then I don’t understand why you wouldn’t want to encourage others to do it for you.

      Quite simply this is everyones city and we should all take more action and be proactive in helping us find a vision. If we don’t we will loose the opportunity of growth, getting new businesses to come here,getting more tourist and conventions etc to come here. they will go to other cities who are stepping up. We need to find ways of making our city more earth friendly, cost effective, culture diversity, authentic, vibrant, artistic – need I go on.

      Regarding your comment of put others first besides those you associate with or envision….PLEASE – We all must toot our own horn and the Harris’s are simply proud of their city and their accomplishments. The economical development is FOR THE CITY and for ALL San Antonioians to have something to look forward to, to open new businesses and provide opportunity for all. To say that they are looking out for themselves or those they associate with – You are CORRECT in the part if this. They associate themselves as a part of this city who needs to be innovatie and think of growth and development in order to be a viable choice for economical growth moving head. So whats wrong with that?

      Steve please help growth Step up, if your vision is different for our future by all means then please step up and have your voice heard. If not, then perhaps there are MANY other rural communities that do not wish to move forward that will sit back with you and watch from a distance.

  2. What we are working on has started with benefiting the masses. We believe the status quo is a place where decisions are made in vacuums and by nature it does not benefit the masses. Reward is a benefit of risk and without it we are going nowhere. We are looking to work outside of the established procedure that has held us captive for some time. We are open to any idea that benefits San Antonio and the world so please share them with us and I know we can find a common ground to progress the conversation.

    Be Bold! It is amazing what can happen when you know you can accomplish what you take the time to envision…

    Cheers,
    Zac

    1. Thank you Anonymous for your question. Pearl was a client while I was at Joeris. I was part of a great team that worked to grow our client relationship with them and work to help explore other business opportunities with Silver Ventures. Joeris gave me the opportunity to be a part of many different projects while not strictly acting “on site” during construction. Silver Ventures is a great company and has been a great advocate for a better quality of life here in San Antonio.
      I hope to work with both of these companies again in the future.
      Cheers,
      Zac

  3. I am not sure being overly optimistic and saying you’ll change the world has a good root in realism. The Pearl – and similar projects – have not yet attracted the masses and seem too focused on outsiders and people with higher earning potential.

    The answers still don’t show how you’re ambitions are going to effectively change San Antonio and the problems you’re facing in your quest.

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