A campaign that never was. This brand name and logo were designed by Interlex and recommended for the sugary drink reduction campaign based on surveys and focus groups; but Big Soda didn't like it one bit.

Author Archives: Dr. Thomas Schlenker / Rudy Ruiz

Dr. Thomas Schlenker, former San Antonio Metropolitan Health District director (2011-2015), is now medical director for Interlex’s newly created health strategies group. Rudy Ruiz, is CEO of Interlex.
Posted inHealth, Lifestyle

Commentary: New Dietary Guidelines for a New Year, New San Antonio

A campaign that never was. This brand name and logo were designed by Interlex and recommended for the sugary drink reduction campaign based on surveys and focus groups; but Big Soda didn't like it one bit. by Dr. Thomas Schlenker / Rudy Ruiz

With every new year, come new New Year’s Resolutions, which typically involve our desire to get in better shape. To that end, the new Dietary Guidelines 2015-2020 published last week by the U.S. Office of Disease Prevention and Health Promotion make a lot of sense and present some easy-to-grasp “do’s” and “don’ts” for everyone seeking to […]

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