LATINA Style Business Series honored its Entrepreneurs of the Year in Columbus, Ohio, in 2022. Credit: Courtesy LATINA Style Inc.

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LATINA Style Inc., the premier company addressing the needs of professional Latinas in the United States, celebrates the 25th anniversary of the LATINA Style Business Series conference. Launched in 1998 with the assistance of the U.S. Small Business Administration, the award-winning conference focuses on creating a solid business foundation that allows Latinas to start their own businesses or take them to the next level.

LATINA Style will begin the 25th anniversary tour in San Antonio on April 6. The conference will be hosted by the Alamo Colleges District.

“As the chancellor for the Alamo Colleges District, it is our pleasure to host attendees on the first stop of the 25th anniversary of the LATINA Style Business Series in San Antonio,” said Alamo Colleges District Chancellor Mike Flores. “On behalf of the entire Alamo Colleges District, we would like to congratulate Dr. Adelina Silva, our vice chancellor for student success, for being recognized by LATINA Style as a 2023 Trailblazer Award recipient.”

Nationwide has been the presenting sponsor of the LATINA Style Business Series since the program’s early conception and now in its 11 years of partnership has been a driving force behind the impact the program has been able to make. LATINA Style is also proud to continue to count on the support of JPMorgan Chase as a gold sponsor. The sponsorship of the LATINA Style Business Series reflects the firm’s commitment to supporting small businesses and Latina entrepreneurs across the country.

The LATINA Style Business Series is a free conference for entrepreneurs to attend and includes a networking breakfast, impactful workshops and panel sessions covering topics such as minding your mindset, leveraging your network and resources, and much more. The event includes an exhibitor market with resources from local organizations and small vendor businesses. This will be held from 3:30 p.m. to 5:30 p.m. and is open to anyone to attend.

A key component of the event is also the LATINA Style Business Series awards luncheon, where LATINA Style will highlight and recognize a Latina Entrepreneur of the Year for San Antonio. Nominees for the award were submitted by partner organizations and include:

• Bernadette Rendon Peña, founder of Miella Media
• Brenda Anz, CEO of Saving Our Way
• Christina Jovanna Olivarez, founder of Christina SBG LLC and Hustle + Socialize LLC
• Denise Rodriguez-Hernandez, owner of The Eatery Culinary Group and M-Pressed LLC
• Dr. Erika Gonzalez, CEO and president of South Texas Allergy & Asthma Medical Professionals
• Martha Livingston, president of San Antonio Counseling and Behavioral Center
• Evonne Gonzales, CEO of the Lotus Effect LLC
• Hope Andrade, co-founder/partner of GO RIO San Antonio River Cruises and Andrade-Van de Putte & Associates
• Marisel Ballard, owner of Trustworthy House Cleaning Services LLC
• Melissa Aguillon, owner of Aguillon Creative
• Roxanne Ramirez, principal, board member, previous CEO of CNF Technologies Corp.

In addition, LATINA Style will also recognize the winners of the 2023 Trailblazer Award, Silva; the 25th Anniversary Excellence Award, Antonio R. Flores, president and CEO of the Hispanic Association of Colleges and Universities; and the Lifetime Achievement Award, retired U.S. Marine Corps Maj. Gen. Juan G. Ayala, director of the Military and Veteran Affairs Department at the City of San Antonio.

LATINA Style is honored to have the support and participation of Ayala; Nicole Navarro-Velesiotis, vice president of Santana Group and vice president of Integrated Human Capital; and Lisa Navarro-Gonzales, vice president of Santana Group and vice president of Forma Automotive as honorary chairs of the conference in San Antonio.

Co-chairs of the event also include Marina Gonzales, president and CEO of the San Antonio Hispanic Chamber of Commerce; retired U.S. Air Force Col. Lisa Carrington Firmin, owner of Carrington Firmin LLC; Jessica Barnes, Alamo Colleges’ director of chancellors office operation; and Eric Castillo, Alamo Colleges’ chief diversity, equity and inclusion officer.

To register and learn more about the LATINA Style Business Series, please visit

LATINA Style Inc., headquartered in Dallas, is the publisher of LATINA Style Magazine, a lifestyle magazine for professional Hispanic women. The magazine has been published for 28 years and has a national readership. LATINA Style Inc. is the host of the LATINA Style Business Series, the LATINA Style 50 Report, the National LATINA Symposium and the LATINA Style HERO Initiative.

Diana Maltez - Guest Author

Diana E. Maltez

Diana Maltez is a marketing and event professional with over eight years of experience supporting national diversity, equity and inclusion initiatives and nonprofits.