Peter J. Holt, CEO of Holt CAT and chairman of Spurs Sports & Entertainment, has joined the Alamo Trust’s board of directors, officials announced Thursday.

“As the people of San Antonio know, the Alamo has an important place in Texas and U.S. history,” Holt said in a statement. “I am incredibly honored to be a part of preserving the Alamo’s legacy and its unique qualities that make it a worldwide attraction. I look forward to joining all the great leaders who are ensuring the Alamo will be here for generations to come.”

Holt joins the board as the Alamo’s nonprofit steward continues to form a multimillion-dollar redevelopment plan for the historic mission and plaza. Construction on an exhibition hall began in August and the same architect for the hall was selected to design a new Alamo museum last month.

Former Texas Secretary of State and local businesswoman Hope Andrade; Dr. Francisco Cigarroa, a UT Health San Antonio surgeon; James Dannenbaum, former CEO of Houston-based Dannenbaum Engineering; former Congressman Will Hurd; and Hector Valle, senior deputy director at the Texas General Land Office, currently serve on the board which is chaired by real estate tycoon Welcome Wilson, Jr.

Five high-profile members left the separate board of the Remember the Alamo Foundation in November after a previous plan that involved moving the Alamo Cenotaph dissolved.

Holt graduated from the University of the Incarnate Word (UIW) in San Antonio and represents the fifth generation of Holts leading his family’s San Antonio-based heavy equipment sales and services company. He served on the board of SA Works and sits on the executive committee of the United Way of San Antonio and Bexar County.

“We are thrilled to have Peter, who shares our passion for giving back to the community, join us in our pursuit of preserving the history of the Alamo,” Alamo Trust Executive Director Kate Rogers said in a news release. “Peter has accomplished so much in both his professional career and through community involvement with SA Works and UIW. We look forward to adding his entrepreneurial leadership to our team.”

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Iris Dimmick

Senior Reporter Iris Dimmick covers public policy pertaining to social issues, ranging from affordable housing and economic disparity to policing reform and workforce development. Contact her at