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Director of Geekdom Lorenzo Gomez speaks about the importance marketing plays. Photo by Kathryn Boyd-Batstone

Geekdom and 80/20 Foundation Board Chair Lorenzo Gomez. Credit: Kathryn Boyd-Batstone / San Antonio Report

Don Draper Reappears in SA 4/27 5:30p EC: This is a marketers dream event! San Antonio’s top Admen; Bill Schley, Graham Weston, and Lorenzo Gomez will come together for an evening fireside chat. This powerhouse team will discuss brand building rules, the Mad Men approach to Marketing, how to generate real emotion into branding and the rerelease of the famed Rosser Reeves’s book “Reality in Advertising.”